The next big story about flavoured wine cocktails
Growth rates of 600% since 2008 and the hype about two products, Aperol Sprizz and Hugo, have boosted the wine cocktails segment performance for recent years. To answer the omnipresent question about what could be the next success story in this category, Bell has developed “What‘s next? The next big story about flavoured wine cocktails”, a concept based on three topics which will have the most influence on the future. Let yourself be inspired of Classics in the Flavour Comfort Zone, Iconic Products from the South of Europe and Domestic & Long Runner Products.