Inspiring flavours for vegan protein shakes.
Vegan and vegetarian lifestyles as well as consumer demands towards a health-conscious diet in combination with individual fitness have become a booming trend in the past few years. It’s no surprise, that the market for sports nutrition and supplements is growing due to these developments, profiting from a fast increasing consumer group. Classic flavours remain very popular, nevertheless, innovations are very well accepted on the market. Bell Flavors and Fragrances therefore focuses on a mixture of well-known and innovative taste impressions and presents a variety of natural, vegan flavour combinations for protein shakes in its concept “Green Energy”.
The completely natural and vegan range of flavours was developed especially for protein based shakes giving them an intensive top note and rounding off the taste. In order to mask the bitter taste of the protein base, Bell uses a special Bitterblocker suitable for this kind of application. Variations like Vanilla & Pear, Pineapple & Coconut or Spicy Chai Latte will invigorate the market and deliver tasty moments of indulgence, even before doing sports.