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General / Trade Shows

Beneficial, Wholesome, Ecological

Bell Presents Readily Biodegradable Fragrance Collections at SEPAWA Congress

Responsible consumers base their purchasing decisions on ethical and ecological criteria and are one of the fastest growing customer groups in the cosmetics and household care markets. The question of biodegradability plays a central role in this. Bell is pleased to present its current, readily biodegradable fragrance collections for sustainable products at this year’s SEAPAWA Congress from 26 to 28 October in Berlin at stand A193 + A202.

 

A strong focus of Bell’s exhibit will be fragrances for cleaning tabs. Especially, in the area of detergents and cleaning products, Bell is also keen to offer its customers a selection of readily biodegradable fragrances. Hence, the solid format is becoming increasingly popular, as it helps saving water and packaging. Producers on the other hand, are facing greater challenges when creating a formulation. Bell’s fragrance concept “Sustainable Living” gives insights on the growing market of ecological cleaners and presents a selection of fragrances that have been specifically developed for cleaning tabs and that are at least 95 per cent readily biodegradable.

Furthermore, Bell’s perfumers and application specialists will bring a new collection of fragrances for personal care products to the congress. "Holistic Wellness" is one such fragrance series for shower and bath products inspired by cleansing body-care rituals worldwide. It ranges from traditional massages according to Ayurvedic, Balinese and Hawaiian teachings as well as healing and relaxing baths as part of the cleansing ritual in Japan and Hungary to French lavender and Japanese cherry blossom. The decision for the topic is not a coincidence. Bell's marketing experts recommend focusing on readily biodegradable products when targeting topics such as wellness that are associated with a natural lifestyle. All the fragrance compositions in this series are more than 99 per cent readily biodegradable.


Background: What does “readily biodegradable” actually mean?

Bell refers to the official criteria of the OECD, when it comes to biodegradability. Here, the Organisation for Economic Co-operation and Development has defined various levels. A substance is only "readily biodegradable" if it has become at least 60 per cent decomposed within ten days under test conditions comparable to those in a sewage works.

Currently, a big portion of the fragrance compositions offered by Bell meet the strict criteria of ready biodegradability. According to the OECD standards 301A-F, OECD 302 and OECD 310, at least 95 weight per cent of a product must biodegrade to a minimum of 60 per cent within 10 days.

As a basis for the final evaluation of a perfume oil, Bell works with the available data for each component. The data comes either directly from the supplier in the form of a product specification or from listings on the European Chemicals Agency (ECHA) website or in the database at the Research Institute for Fragrance Materials (RFIM), of which Bell is a regular member with unlimited access.

 

 

Curious?

We’re glad about having caught your attention. Meet our experts in person from 26 to 28 October at SEPAWA Congress in Berlin. Find out at our booth A193 + A202, how we can contribute to your product with our readily biodegradable fragrances.

Bell Tradeshow Participation Fragrance 2022

Inspiring Europe and Middle East.

The tradeshow season for the fragrance industry is just about to begin. Bell EMEA will fascinate with new creations at three exhibitions taking place in Europe and the Middle East:

The starting signal for this year’s fragrance shows will be HPCI in Warsaw/Poland – taking place from 21th to 22th September 2022.

Furthermore, Bell will be represented with a delegation at SEPAWA, the industry congress of the German fragrance industry, from 26th to 28th October 2022.

The trade fair autumn will conclude with our participation in Beautyworld Middle East, which will take place in Dubai from 31th October until 2nd November 2022.  

 

Take Care of Nature – sustainable and biodegradable fragrances

At HPCI in Warsaw Poland as well as SEPAWA, Bell will attract visitors with fragrances inspired by sustainable and mindful living.

Sustainability is not just a trend but an attitude to life. Consumers' increasing environmental awareness is resulting in a wider range of products that consider negative consequences for our ecosystem. Bell actively encourages the protection of the environment. With biodegradable fragrances for personal and household care products, Bell is setting the course for a new future without harmful substances for our water systems and thus for the entire environment.

Make an appointment with the Bell Team

Expertise in Fragrances for the Middle East

In Dubai, at Beautyworld Middle East, Bell will focus on each of its strategic business units – Personal Care and Fine Fragrances. With oriental notes, innovations that meet the specific regional consumer and lifestyle trends and new creations that leave a unique scent, Bell will present its latest fine fragrance developments and bestsellers for oriental noses and demonstrate a wide range of different creations for Beauty & personal care manufacturers of the MEA region.

The spectrum of exhibits reaches from elegant notes to typically oriental compositions, whereas the fragrance concept “Moonlight Garden“ invites on a journey into the art of perfumery.

Make an appointment with the Bell Team

Bell Tradeshow Participation Flavours 2022

Flavour Trends & Product Innovations at drinktec 2022.

At this year´s drinktec, world's leading tradeshow for the beverage and liquid food industry, Bell Flavors & Fragrances EMEA will present its latest beverage product developments with a strong focus on naturalness, clean labelling, health & well-being and innovation.   

Underlining its vision of being the partner of choice for creating winning product concepts, which are aligned with current market and consumer trends, Bell will showcase functional solutions for sugar reduction, taste solutions based on natural flavours, organic-certified beverage products as well as product varieties containing botanical extracts. From wellness drinks to organic-certified lemonades, from non-alcoholic beer mixers to non-alcoholic spirits to hybrid beverages concepts, visitors can expect inspirations for a wide variety of industry applications.


Get in touch with taste

Drinktec 2022 is taking place from September 12-16, 2022 in Munich, Germany. Bell is happy to welcoming visitors at booth A5.707 and A5.708 at drinktec´s New Beverage Zone. Get in touch with our team of sales representatives, creation and marketing experts to discuss individual product needs for inspiring drinks and functional taste solutions.

Schedule an appointment  

Bell Flavors & Fragrances EMEA at drinktec 2022:

Booth: A5.707 & A5.708 – New Beverage Zone
September 12-16, 2022
Messe München
Munich / Germany

Register here for drinktec 2022  

Spark – Global Trends Programme

The Origin of Imagination.

Spark is your guide to what’s next and provides the foundation to excite, enliven, and ignite your creativity. Our global trend platform represents Bell’s source of creativity and the future of what’s to come in the flavour and fragrance industry. As a trend toolkit, Spark provides a multi-faceted understanding of the consumer. It delivers a comprehensive knowledge of the global culinary influences, market dynamics, olfactive landscape and innovations that are shaping the future of flavours, fragrances and ingredients.

Our Spark Trends 2021 and beyond touch on all areas from overall wellness to reward and indulgence. They focus on paying it forward to mother earth and the ways consumers have engaged with each other in the new virtual environment we’ve all had to endure. Finally, the platform speaks to a state of escapism where we are seeing new ways flavours, fragrances and botanicals are being used by consumers to experience the exotic and the familiar from their own homes.

 

Download Spark Mega Trendbook

From Macro to Micro

Bell's global trend programme includes macro and micro trends identifying both the fads we see today in popular culture, but also the core behavior values, market drivers and technology advancements that will last into next year and beyond. For the EMEA market, Bell presents 15 specific micro trends that will be heart and soul of the company’s upcoming product novelties.

The micro trends are the current or future years to come fads that consumers experience and help to create based upon what is happening in the world today. They are identified by specific actions or changes in market or consumer dynamics and are seen in current day culture. Micro trends evolve from the larger macro trends and are tied to specific markets, categories, flavours, fragrances and botanicals.

Finding Silver Linings  

Treat Ourselves With Delight

Pampering rewards and lavish experiences feel thrilling yet strangely satisfying. Finding the silver lining in each day by reminisce, cherishing traditions or embarking on new paths leads to a sense of purpose and delight. The micro trends Nostalgia, Enjoying Rewards and Homestyle represent these moments of pleasure in exciting flavours and fragrances.

Discover our Micro Trends

Well Balanced

A New Lense Of Optimal Holistic Health

The wellness trend is continuously evolving as consumers focus on optimising nutrition, personal care, and fitness, through a new lens of optimal holistic health. Moods & Emotions, Self Care and Protection are current micro trends to be filled with life in the upcoming seasons in order to contribute to consumers personal well-being.

Discover our Micro Trends

Escapism 

New Realities Through The Senses

Boundaries between real life and fantasy blur while daydreaming about faraway places and adventures or rediscovering the charms about the familiar places and scenes. We summarise these feelings in our micro trends Getaway, Multisensorial and Rediscover. All of them represent wonderful escapes through taste and smell.

Discover our Micro Trends

Together Apart

New Concepts Of Togetherness

While the distance between people, both physically and emotionally, has increased exponentially, connections have become more robust. Thus, Connectivity appears as one of our micro trends together with Innovation  emphasising the value of technology. After all, The Joy of Missing Out complements these micro trends with a focus on me time.

Discover our Micro Trends

Global Consciousness  

Pay It Forward To Mother Earth

Sustainability is not just a trend, but a way of life. Consumer’s increasing health-consciousness and growing interest in naturalness fuels organic and plant-based alternatives as well as locally produced goods. Accordingly, our micro trends Essentially Organic, Plant-based Everything and Hyper Regionality offer suitable flavours and fragrances.

Discover our Micro Trends

 

 

Translating our Spark Trends into sophisticated flavour and fragrance compositions

We are happy to give you further insights into our global Spark programme and the relating flavours and fragrances to be used within your future product developments.

Get in touch with our team to discuss your next product ideation:


 

 

Our approach

Bell’s Spark Trends platform tells us a lot about where we’ve come from and where we are heading on this journey. The same questions continue to arise year over year; how can we determine what is to come in this rapidly changing world? How are consumers changing? What are the next big flavours, fragrances and botanicals? To answer these questions, we look at the roots of the consumer’s cultural and personal mindset to determine the foundational behaviours that are driving their everyday actions. Our global collaboration allows us to identify and translate these drivers into flavours, fragrances and botanicals that delight consumers. We combine this deep understanding of the consumer with a comprehensive knowledge of the global culinary influences, market dynamics and innovations that are shaping how consumers behave, what they consume and what the future of flavours, fragrances and ingredients will look like.

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