At this year’s drinktec, world’s leading tradeshow for the beverage and liquid food industry, Bell Flavors & Fragrances EMEA will present its latest beverage product developments with a strong focus on naturalness, clean labelling, health & well-being and innovation.

Underlining its vision of being the partner of choice for creating winning product concepts, which are aligned with current market and consumer trends, Bell will showcase functional solutions for sugar reduction, taste solutions based on natural flavours, organic-certified beverage products as well as product varieties containing botanical extracts. From wellness drinks to organic-certified lemonades, from non-alcoholic beer mixers to non-alcoholic spirits to hybrid beverages concepts, visitors can expect inspirations for a wide variety of industry applications.